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Lessons from Lego

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Read Time: 5 minutesWelcome to BE THE EXPERT! In today’s issue: Lessons from Lego My house is overrun by Lego bricks. My son (11) is a lego master and I’ve always been a big fan as well. The genius of Lego that we can use in online business is the concept that a relatively small number of types…
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AI, Automation, and People (growth plan for 2025)

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Read Time: 4 minutesWelcome to BE THE EXPERT! In today’s special New Year’s issue: Building & Growing Your Online Business In 2025 2025 will be amazing for your online business if you put the right pieces in place and hit the ground running next week. In the last few issues of this newsletter we’ve covered how AI will…
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Designing your scalable, high-ticket program for 2025

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Read Time: 6 minutesWelcome to BE THE EXPERT! In today’s issue: Designing your scalable, high-ticket program for 2025 Recurring revenue? Lots of it? Without working 60 hours a week? Yes, please! This is the holy grail of online business, but it is about as hard to find as the real holy grail (unless you have the right map,…
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Stop Selling Info, Start Selling Results (with AI)

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Read Time: 5 minutesWelcome to BE THE EXPERT! In today’s issue: Stop Selling Info, Start Selling Results (with AI) “How do I use AI to add done-for-you services and help my customers see results faster?” That was a common follow-up question from folks in the AI workshop I delivered recently. In the workshop, I covered five pillars for…
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These online business models are endangered (by AI)

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Read Time: 5 minutesWelcome to BE THE EXPERT! In today’s issue: These business models are endangered (by AI) For creators and solopreneurs, which business models will survive the coming waves of AI? In this issue, I will break down how to evaluate your business model (or plan) and see if it will survive AI in 2025. Before we…
Read More… These online business models are endangered (by AI)